Corporate Strategy and Business Policy (2009/2010)

Course not running

Course code
4S00462
Credits
5
Coordinator
Andrea Beretta Zanoni
Academic sector
SECS-P/07 - BUSINESS ADMINISTRATION AND ACCOUNTING STUDIES
Language of instruction
Italian
Teaching is organised as follows:
Activity Credits Period Academic staff Timetable
1 - lezione 3 1st semester Andrea Beretta Zanoni
2 - esercitazione 2 1st semester Andrea Beretta Zanoni

Learning outcomes

Module: 1 - lezione
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The course is aimed at introducing the basic fundamental concepts of the corporate strategy underlying, in particular, its evolutionary phases, its utility within the enterprise management and it contribution to the interpretation and comprehension of the competitive dynamics.


Module: 2 - esercitazione
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The course is aimed at introducing the basic fundamental concepts of the corporate strategy underlying, in particular, its evolutionary phases, its utility within the enterprise management and it contribution to the interpretation and comprehension of the competitive dynamics.

Syllabus

Module: 1 - lezione
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Corporate strategy’s pre analytical phase.
Analytical phase and development of the first analysis’ approaches.
Strategy and economics: epistemological relationships.
Strategic decisions and strategic management.


Module: 2 - esercitazione
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Corporate strategy’s pre analytical phase.
Analytical phase and development of the first analysis’ approaches.
Strategy and economics: epistemological relationships.
Strategic decisions and strategic management.

Assessment methods and criteria

Module: 1 - lezione
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Oral examination.


Module: 2 - esercitazione
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Oral examination.