International logistics and marketing management (2012/2013)

Course partially running (all years except the first)

Course code
4S02834
Name of lecturers
Ivan Russo, Paolo Pasquetto
Coordinator
Ivan Russo
Number of ECTS credits allocated
9
Academic sector
SECS-P/08 - MANAGEMENT
Language of instruction
Italian
Period
secondo semestre dal Feb 18, 2013 al May 24, 2013.

Lesson timetable

Learning outcomes

The goal of this module is to provide the main knowledge in order to face the problems of international marketing and logistics. They are related to Global Supply Chain Management and Customer value concepts.

Syllabus

The goal of this module is to provide the main knowledge in order to face the problems of international marketing and logistics. They are related to Global Supply Chain Management and Customer value concepts.

Assessment methods and criteria

written and oral exam