Strategic analysis in Smes - Lezione (2007/2008)

Course not running

Course code
4S00479
Name of lecturer
Andrea Beretta Zanoni
Number of ECTS credits allocated
3
Academic sector
SECS-P/07 - BUSINESS ADMINISTRATION AND ACCOUNTING STUDIES
Language of instruction
Italian
Location
VICENZA
Period
2° sem lez dal Feb 18, 2008 al May 24, 2008.

To show the organization of the course that includes this module, follow this link * Course organization

Lesson timetable

Learning outcomes

The course is aimed to develop a methodology for the elaboration and the analysis of the strategic process giving special attention to small and medium enterprises, and to strategic business unit that are addressed to larger business context.

Syllabus

Analysis of the structural, organizational and managerial firms’ profiles.
Identification of the strategic criticality.
Definition of the strategic business units and of the small firms’ core business.
Analysis of strategic performance indicators.
Strategic mission report.

Text Books
Bruni G., Contabilità del valore per ASA, Ch. III e IV, Giappichelli, Torino;
Bruni G., Sussidi didattici per il Corso di Strategia e Politica Aziendale, Giappichelli, Torino;
Bruni G., Roffia P., Grigoli C., Milani F., Analisi strategica aziendale: metodologia e casi di studio, Giappichelli, Torino, 2005.

Assessment methods and criteria

Oral examination.

Share