Strategic analysis in Smes (2007/2008)

Course not running

Teaching is organised as follows:
Unit Credits Academic sector Period Academic staff
Lezione 3 SECS-P/07-BUSINESS ADMINISTRATION AND ACCOUNTING STUDIES 2° sem lez Andrea Beretta Zanoni
Esercitazione 2 SECS-P/07-BUSINESS ADMINISTRATION AND ACCOUNTING STUDIES 2° sem lez Andrea Beretta Zanoni

Learning outcomes

The course is aimed to develop a methodology for the elaboration and the analysis of the strategic process paying particular attention to small and medium enterprises and to strategic business unit that are addressed to larger business context.

Syllabus

Analysis of the structural, organizational and managerial firms' profiles.

Identification of the strategic criticality.

Definition of the strategic business units and of the small firm's core business.

Analysis of the strategic performance indicators.

Strategic mission report.


Text Books
Bruni G., Contabilità del valore per ASA, Ch. III e IV, Giappichelli, Torino;
Bruni G., Sussidi didattici per il Corso di Strategia e Politica Aziendale, Giappichelli, Torino;
Bruni G., Roffia P., Grigoli C., Milani F., Analisi strategica aziendale: metodologia e casi di studio, Giappichelli, Torino, 2005.

Assessment methods and criteria

Oral examination.

Share